This one’s for the naysayers.
Ignore the naysayers. Just keep doing what you need to do. Just keep doing it. Just do it. That’s what Nike Korea’s new “Just Do It” Campaign “Play Loud” is screaming. This 90 second video by Weiden + Kennedy Tokyo breaks the stereotypical Korean culture of social norms and strict conformity.Read More
Pause the ad. Read the fine print. Win a holiday for two. Simple!
Crispin Porter + Bogusky has put to test viewers’ eyes rather than their ears with a TV ad covered in legal disclosure that happens to include rules for entering a sweepstakes. Viewers who paused the ad, rather than skipping, learnt how to enter for a chance at a trip for two.
More bang for your bucks with iStock by Getty Images.
Looks like Brazil’s Almap BBDO has actually created epic advertising at non-epic prices for iStock – by Getty Images. This campaign Brilliantly demonstrates how small businesses can create effective and compelling advertising by tapping into royalty free video and image library of iStock.
Read More