There’s more you can do with your hands now. Google’s Advanced Technology and Projects Group (ATAP) just changed the way we are going to interact with wearable devices.
Project Soli is developing a new interaction sensor chip using radar technology for small devices and everyday objects. At a basic level, rather than touching a physical object — like a display or button — to control a device, you use hand gestures. This can really help you control smaller form factor devices like a smartwatch. This will enable interfaces to be much more intuitive and easy to use and allow designers and developers to create better user experiences.
Now, imagine interacting with your television without a remote. For your hand will double up as a remote. Simple hand gestures will allow you to control your car audio system or the GPS from the backseat of your car.
What’s really exciting is that the new age devices and interface will allow consumers to use simple hand gestures to interact with brands like never-before. Advertising and Digital agencies will create new media impressions and take brand communication to a whole new level.